Shanghai-based recreation corporate Large Community introduced the day prior to this that on October 15, it signed a Letter of Intent for Funding with Dongzheng Ruibo (Shanghai) Funding Middle, able to obtain 72.81% of Taomee Leisure at once or not directly held via Dongzheng Ruibo or its affiliated corporations in money.
After initial discussions, the 2 events agreed to price Taomee Leisure at 1.5 billion yuan ($233 million), but the transaction worth will likely be made up our minds via additional negotiations after due diligence.
Taomee Leisure is a house leisure corporate, and its major industry covers on-line video games, movie and tv animation and emblem licensing.
Taomee has advanced and operated dozens of recreation merchandise, such because the Mole’s International cell recreation, which is independently advanced via Taomee and operated via Leiting Video games, in addition to the internet and cell recreation of House Power Robots (SEER) and Flower Fairy, that are each independently advanced and operated via Taomee.
The self-developed Mole’s International cell recreation introduced in June this yr carried out smartly, and ranks some of the best 3 best-selling iOS video games in China after its unlock. As of September 30, the cumulative collection of registered customers exceeded 30 million.
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The principle buyer workforce of Taomee’s merchandise is minors. For instance, its best product Mole’s International is a digital interactive neighborhood designed for kids elderly 6-14 in China, and SEER is a round-based aggressive building recreation designed for minors.
Just lately, China’s Nationwide Press and E-newsletter Management (NPPA) issued a file to lend a hand successfully save you minors from over-indulging in on-line video games. All Taomee video games had been hooked up to NPPA’s unified real-name authentication and anti-addiction gadget, whilst minor gamers and gamers with out whole real-name data are matter to the constraints for safeguarding minors.
But even so, minors are limited in intake. Taomee internet presentations that for Mole’s International, gamers underneath the age of 8 can’t recharge and pay, the ones elderly between 8 to 16 years previous can’t spend greater than 50 yuan each and every time, and not more than 200 yuan monthly; the ones elderly between 16 to 18 years previous are banned to spend greater than 100 yuan each and every time and 400 yuan each and every month.