August 11, 2022
China Cellular Video games and Leisure Team Restricted (CMGE) introduced on August 5 that it

China Cellular Video games and Leisure Team Restricted (CMGE) introduced on August 5 that it has acquired a complete vary of IP authorization underneath DreamWorks Animation LLC, and it is going to invent and release the primary IP All-Megastar cellular recreation globally, tentatively referred to as the “DreamWorks Animation Alliance.”

This new cellular recreation, advanced by way of CMGE and introduced globally, will carry in combination many acquainted DreamWorks animation and picture sequence IP. At this time, the well known works which were disclosed come with many fashionable and brand-new works, such because the Shrek sequence, Madagascar, Kung Fu Panda, Easy methods to Educate Your Dragon and the Dangerous Guys. The big name characters in those works will even seem within the recreation to accompany the gamers on their adventures.

This cooperation with DreamWorks Animation will additional beef up the corporate’s R&D and distribution companies on this planet’s best IP video games marketplace, which is the most important measure for the company to increase the worldwide marketplace. It’s anticipated that the worldwide release of the DreamWorks Animation Alliance will force the corporate’s recreation trade income to develop extra hastily.

The company launched its 2021 annual efficiency record on April 3, which displays that it accomplished a complete running source of revenue of three.957 billion yuan ($586.4 million), a year-on-year building up of three.6%. The record additionally discussed the sale result of console video games corresponding to “Chinese language Paladin: Sword and Fairy 7” and “RichMan 10.” In the meantime, the corporate formally mentioned that “RichMan 11” shall be introduced in the second one part of 2022.

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The corporate could also be making an attempt to develop its format within the metaverse box. At the one hand, primarily based by itself IP reserves and R&D benefits, it constructed a “Sword and Fairy IP Metaverse” with the release of recreation referred to as “Legend of Sword and Fairy: Global” and buying and selling, eating and taking part in freely within the Xianjian Lingjing (Sky Town) because the core. It additionally created an international by which assets are shared and customers can reside, have interaction and create freely. On the similar time, “Youyu Artwork,” its virtual artwork copyright distribution platform, used to be introduced. Depending at the first trade public “copyright chain” and virtual copyright certificates device led by way of departments of China’s Nationwide Copyright Management, it has introduced varied and top quality virtual collections specializing in many IPs corresponding to Sword and Fairy and RichMan.